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NEGRITA’S MASTER STROKE SCOOPS A TRIO OF AWARDS

Negrita rum has proved its mettle with a spectacular performance at the Rum Masters 2018, picking up three awards - a gold and silver medal as well as a coveted Master Medal. Negrita Spiced, awarded the Master Medal in the hotly-contended Spiced Rum category, stood head...

NEGRITA LAUNCHES NEW AÑEJO RESERVE – AN EXQUISITE AND COMPLEX RUM

NEGRITA, a leading force in the blended rum market, proudly presents Añejo Reserve, an intriguingly rich and satisfying new addition to its range. Unlike its counterparts, NEGRITA White Signature and NEGRITA Dark Signature, Añejo Reserve is aged in ex-Bourbon casks, peppering its intense tropical fruit...

NEGRITA LAUNCHES NEW ‘FRIENDLY CARIBBEAN’ ADVERTISING CAMPAIGN

NEGRITA, the No 7 international rum brand, is launching a vivid new advertising campaign underlining its position as 'Friendly Caribbean'. Highlighting the fun, welcoming and sociable nature of the NEGRITA’s range, the new campaign features creative that perfectly captures NEGRITA’s vibrant versatility while injecting a...